Squarespace vs Cargo — Platform Benchmark

56.2

Squarespace

436 sites

WINNER

45.4

Cargo

26 sites

Score Summary

Avg AI Readability

76.7 42.5

Avg Security

56.5 16.7

Avg Efficiency

50.2 56.0

Avg Total Score

56.2 45.4

Avg Structure

73.6 32.5

Avg Load Complexity

41.9 81.9

Avg Lighthouse

32.6 53.3

Best Site Score

71.1 55.1

Worst Site Score

36.6 30.7

Squarespace Cargo

Performance by Industry

Average total score for each platform within shared industries.

Industry	Squarespace	Cargo
Architecture	—	51.6 3 sites
Content Creation	—	—
Corporate-personal	—	43.8 2 sites
Design	—	44.4 1 sites
Film & Video	—	51.9 1 sites
Photography	—	44.3 19 sites

Comparison Insights

Overall Verdict

Squarespace meaningfully outperforms Cargo by 10.9 points on average. This reflects a consistent quality gap across their sites.

Dimension Edge

Squarespace leads in: AI Readability, Security, Structure. Cargo leads in: Efficiency, Load Complexity, Lighthouse. Each platform has distinct strengths in different dimensions.

Opportunities for improvement

Squarespace could target Efficiency, Load Complexity, Lighthouse to close the gap.
Cargo could target AI Readability, Security, Structure to improve.

Industry-by-Industry Results

The platforms split industry wins evenly across 6 shared verticals - the overall score gap may be driven by a few outlier sites rather than a consistent pattern.

Sample Size Consideration

Squarespace has 16.8× more audited sites than Cargo. Larger samples surface more variation and may pull averages toward the mean, so this comparison should be read with that in mind.