Platform Comparison

Custom vs Squarespace

Squarespace leads
51.8
Custom
WINNER

Score Summary

Avg AI Readability
52.2 76.7
Avg Security
37.2 56.5
Avg Efficiency
56.6 50.2
Avg Total Score
51.8 56.2
Avg Structure
47.1 73.6
Avg Load Complexity
67.6 41.9
Avg Lighthouse
54.9 32.6
Best Site Score
87.6 71.1
Worst Site Score
15.7 36.6
Custom Squarespace

Performance by Industry

Average total score for each platform within shared industries.

Industry Custom Squarespace
Architecture
Content Creation
Corporate-personal
Design
Film & Video
Photography

Comparison Insights

Overall Verdict

Squarespace holds a modest 4.5-point lead over Custom. The difference is real but not decisive.

Dimension Edge

Custom leads in: Efficiency, Load Complexity, Lighthouse. Squarespace leads in: AI Readability, Security, Structure. Each platform has distinct strengths in different dimensions.

Opportunities for improvement
  • Custom could target AI Readability, Security, Structure to close the gap.
  • Squarespace could target Efficiency, Load Complexity, Lighthouse to improve.

Industry-by-Industry Results

The platforms split industry wins evenly across 6 shared verticals - the overall score gap may be driven by a few outlier sites rather than a consistent pattern.