Photofolio vs Custom — Platform Benchmark

59.6

Photofolio

149 sites

WINNER

51.8

Custom

254 sites

Score Summary

Avg AI Readability

64.2 52.2

Avg Security

16.5 37.2

Avg Efficiency

73.4 56.6

Avg Total Score

59.6 51.8

Avg Structure

80.5 47.1

Avg Load Complexity

83.2 67.6

Avg Lighthouse

53.5 54.9

Best Site Score

68.9 87.6

Worst Site Score

44.1 15.7

Photofolio Custom

Performance by Industry

Average total score for each platform within shared industries.

Industry	Photofolio	Custom
Architecture	58.1 4 sites	52.4 6 sites
Content Creation	—	54.1 6 sites
Corporate-personal	60.8 8 sites	47.3 86 sites
Design	60.5 1 sites	66.2 3 sites
Film & Video	56.9 1 sites	—
Photography	59.6 135 sites	53.9 153 sites

Comparison Insights

Overall Verdict

Photofolio holds a modest 7.8-point lead over Custom. The difference is real but not decisive.

Dimension Edge

Photofolio leads in: AI Readability, Efficiency, Structure, Load Complexity. Custom leads in: Security. Photofolio has a broader performance advantage across dimensions.

Opportunities for improvement

Photofolio could target Security to close the gap.
Custom could target AI Readability, Efficiency, Structure, Load Complexity to improve.

Industry-by-Industry Results

Photofolio wins in 3 of 6 shared industries, suggesting its advantage is consistent rather than driven by a single vertical.