Adobe Portfolio vs Custom — Platform Benchmark

50.9

Adobe Portfolio

25 sites

51.8

Custom

254 sites

WINNER

Score Summary

Avg AI Readability

54.6 52.2

Avg Security

34.6 37.2

Avg Efficiency

55.7 56.6

Avg Total Score

50.9 51.8

Avg Structure

39.6 47.1

Avg Load Complexity

81.8 67.6

Avg Lighthouse

43.8 54.9

Best Site Score

64.9 87.6

Worst Site Score

36.0 15.7

Adobe Portfolio Custom

Performance by Industry

Average total score for each platform within shared industries.

Industry	Adobe Portfolio	Custom
Architecture	50.6 4 sites	52.4 6 sites
Content Creation	—	54.1 6 sites
Corporate-personal	48.8 3 sites	47.3 86 sites
Design	56.3 1 sites	66.2 3 sites
Photography	51.0 17 sites	53.9 153 sites

Comparison Insights

Overall Verdict

Both platforms perform at a very similar level - the 0.9-point gap is within the margin of normal variation.

Dimension Edge

Adobe Portfolio leads in: AI Readability, Load Complexity. Custom leads in: Security, Structure, Lighthouse. Custom has a broader performance advantage across dimensions.

Opportunities for improvement

Adobe Portfolio could target Security, Structure, Lighthouse to close the gap.
Custom could target AI Readability, Load Complexity to improve.

Industry-by-Industry Results

Custom wins in 3 of 5 shared industries - its overall lead holds across verticals.

Sample Size Consideration

Custom has 10.2× more audited sites than Adobe Portfolio. Larger samples surface more variation and may pull averages toward the mean, so this comparison should be read with that in mind.