Platform Comparison

Wix vs Exhibit

Exhibit leads
57.4
Wix
64.0
Exhibit
WINNER

Score Summary

Avg AI Readability
77.4 73.5
Avg Security
50.0 16.7
Avg Efficiency
52.9 77.3
Avg Total Score
57.4 64.0
Avg Structure
64.7 80.8
Avg Load Complexity
37.2 86.3
Avg Lighthouse
57.5 62.8
Best Site Score
69.7 70.0
Worst Site Score
42.6 59.7
Wix Exhibit

Performance by Industry

Average total score for each platform within shared industries.

Industry Wix Exhibit
Architecture — —
Content Creation — —
Corporate-personal — —
Design — —
Photography — 64.0 4 sites

Comparison Insights

Overall Verdict

Exhibit holds a modest 6.6-point lead over Wix. The difference is real but not decisive.

Dimension Edge

Wix leads in: AI Readability, Security. Exhibit leads in: Efficiency, Structure, Load Complexity, Lighthouse. Exhibit has a broader performance advantage across dimensions.

Opportunities for improvement
  • Wix could target Efficiency, Structure, Load Complexity, Lighthouse to close the gap.
  • Exhibit could target AI Readability, Security to improve.

Industry-by-Industry Results

The platforms split industry wins evenly across 5 shared verticals - the overall score gap may be driven by a few outlier sites rather than a consistent pattern.

Sample Size Consideration

Wix has 15× more audited sites than Exhibit. Larger samples surface more variation and may pull averages toward the mean, so this comparison should be read with that in mind.