website benchmark

heidiross.com Website

Last audited May 19, 2026 · 1 total audit(s)

https://heidiross.com/ ↗

60.3 Average

Score Breakdown

Industry avg: 56.1 · +4.2 vs industry+platform avg

AI Readability 80.3
Security 50.0
Structure 75.0
Load Complexity 50.0
Lighthouse 46.0

Industry + platform average

How This Site Compares

Squarespace sites in Photography

60.3 · heidiross.com
56.1 · Avg (Squarespace in Photography)
This site Industry + platform avg
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AI Readability

80.3

This score estimates how effectively AI systems can interpret, summarize, and reference your website content.

Content Structure Clarity

100/100

Your page structure is exceptionally clear. AI systems can easily identify sections and understand content hierarchy.

Semantic Understanding

62/100

Limited semantic markup reduces the ability of AI systems to confidently interpret your content.

Opportunities for improvement
  • Add more specific schema types.
  • Multiple JSON-LD blocks detected. Consolidate them under a single @graph for cleaner parsing.
  • Add Person schema.
  • Add CreativeWork schema.

AI Preview Readiness

98/100

Your metadata is well optimized for previews, summaries, and AI-generated snippets.

Opportunities for improvement
  • Add social preview images.

Content Accessibility Signals

90/100

Images and internal relationships are highly accessible to AI systems and search engines.

Opportunities for improvement
  • Improve contextual internal linking.
Technical Details
SchemaThis site has 2 schema types, in 2 different Json ld tags: LocalBusiness WebSite
Open Graph: og:site_name og:title og:url og:type og:description
Twitter Card: twitter:title twitter:url twitter:card twitter:description
Content:Page has 127 words; Avg sentence length: 26; Content noise ratio: 0.01;
Images: 21; Image/100 words ratio: 16.54; No video found.
Semantic:Main tag: not found; Footer tag: ; Header tag: ;
Heading clarity score: 100; Reading level grade: 51; Semantic richness score: 65
SEO Basics:Image alt coverage ratio: 1; Title is 10 characters long, quality is `ok`.
Meta description is 225 characters long, quality is `too_long`. Canonical tag found . Yay.

Website Efficiency

58

Measures how efficiently your website is structured, delivered, and experienced across devices.

75/100
Structural Efficiency
50/100
Load Efficiency
Key Insights
  • Asset weight is moderate to high, which can affect mobile load experience.
  • Multiple third-party domains may increase load complexity and reduce stability.

 

Google's Pagespeed Insights

46/100
46
Performance
94
Accessibility
100
Best Practices
85
SEO
Technical Details
Html structure: Page built of 223 DOM nodes - nice!
Html file size: 68.91 KB
Networking: External assets from 6 third-party domains!! (25 JS, 4 CSS), totaling at 3.876 MB.
Results: TTFB: 74.8ms; Fully Loaded: 2.25s
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Security

50.0

This score evaluates browser security protections, encrypted communication, and modern security header coverage.

Secure Connection Protection

100/100

Your website enforces encrypted communication and protects visitors from insecure connection downgrades.

Browser Attack Prevention

50/100

Some browser protections are enabled, but coverage is incomplete.

Opportunities for improvement
  • Prevent clickjacking with X-Frame-Options.

Content Execution Control

25/100

Without a Content Security Policy, browsers have fewer restrictions on executable content.

Opportunities for improvement
  • Add a Content-Security-Policy header.

Security Header Coverage

50/100

Several important security protections are missing or incomplete.